American Marketing Association of Las Vegas

AMA Acquires Marketing Executives Networking Group

For the past several months, the AMA has been in the process of acquiring MENG (Marketing Executives Networking Group). The acquisition is now official, and MENG members and benefits will begin to be integrated into the AMA in the coming months and year.

MENG members represent the senior marketer community and will be the first to comprise what will become the Executive Circle community within the AMA. While leadership from the AMA and former MENG are in the process of designing the full Executive Circle community experience, this community will be devoted to the senior level marketer and will receive member benefits to meet the needs of the “seasoned veteran.” We will keep you informed as the Executive Circle community continues to take shape.

The acquisition of MENG provides a wonderful opportunity for AMA chapters to not only grow membership among senior marketers, but also to tap this community in ways that benefit all chapter members.

MENG members are located all across the United States, with most residing in the following markets where MENG chapters existed: Boston, Chicago, Connecticut (Fairfield County), Dallas/Fort Worth, Irvine/Orange County, Los Angeles, New York City, New Jersey, Northern California (San Francisco), Philadelphia, South Florida (Miami/Ft. Lauderdale), and Washington DC. MENG Chapters will continue to operate through the end of the calendar year in order to complete any activities previously planned. As of January 2017, MENG chapters will no longer exist and any local activities for the senior marketing community will be under the purview of AMA chapters per their discretion.

The AMA appreciates the important role chapter leaders will play in welcoming MENG members into the AMA community. The AMA is currently in the process of giving AMA memberships to MENG members and assigning them to the AMA chapter where they are located. Expiration dates for these members will be based on the original expiration of their former MENG membership. While these members will not pay AMA dues initially, they will be charged the regular AMA professional dues rate upon renewal, including chapter dues.

By: Megan Backes
AMA Communities Experience Director

Categories: AMA News.