One thing is a fact: Mobile apps could save restaurants during the hospitality shutdown. Giving your customers what they need, while staying in contact with them outside of the saturated […]
Translating Market Research into a Language for Marketers | Free White Paper from S2 Research – Download Now
Market research is at the heart of all great marketing. It helps us understand and validate situations, and synthesize that information into actionable marketing strategies. Unfortunately, many marketers are challenged […]
How to Text Customers Without Annoying Them
Is SMS marketing becoming spam texts to customers? Due to the personal nature of text message, our team often stresses being straightforward and intentional about any and all campaigns your […]
Here Comes Gen Z: What Employers Need to Know
By Laura Gayle, Business Woman Guide Gen Z is growing up. Generally categorized as those born between 1995 and 2010, the oldest of the group have either already started working […]
What AI in Marketing Looks Like in 2019
Artificial intelligence has been an unstoppable force over the past few years and continues to prove its potential to revolutionize how companies service customers, compete with one another, and operate […]
How To Tap Into Local Colleges To Market Your Business with Desiree Martinez and Shahab Zargari
Create a marketing strategy for millennials [Infographic]
Every audience has difference ways of marketing that appeal to them. That audience and the appeal is often colored by the age group that the person belongs to. It’s true […]
7 Ways Millennial Employees Can Help You Reach Millennial Consumers
By Laura Gayle, BusinessWomanGuide.org Is your company proactively reaching out to millennial (Generation Y) customers? If not, it should be. This generation represents one-fourth of the world’s population, meaning that […]