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Advertising to The Hispanic and Latinx Market 101
March 5 @ 11:30 am - 1:00 pm
Moderated by R&R partners Account Director for SNWA & Discover Puerto Rico, Melissa Pena.
Learn about the largely untapped Hispanic target markets and their buying power here in Vegas.
Also on the agenda:
Why you need to market to the Hispanic market and not just general market
How to best communicate with them and where to start when you’ve never done a Spanish campaign
Confirmed panelists are:
Ericka Aviles, Owner, Elicka Aviles Consulting
Ramiro Lopez, General Manager, Telemundo Las Vegas / KBLR
Arturo Castro Jr., HCI Advertising
Chris Jordan, SVP Entravision
Shout out to our March Luncheon Sponsor:
The UNLV EMBA Program!